A star is born
Using the growth-share matrix and a simple valuation to identify star investments.
There are a million ways to skin a cat and even more ways to pick stocks. BCG, a big consultancy, tell managers to focus on dominant businesses in high-growth markets. They also suggest investors avoid dogsβfirms with a small share of a low-growth market. If you don't overpay, they posit you'll do well.
Richard Koch, an ex-consuβ¦
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